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Common mid-level marketing title with 5+ years and agency orientation increases applicant competition.
Performance marketing skills transfer easily across industries, especially eCommerce and lead-generation contexts.
Explicit 5+ years plus mandatory platform, tracking, analytics, and leadership skills creates strict shortlisting filters.
Lead and optimize multi-platform digital advertising campaigns to drive measurable business growth and maximize ROI.
Manage budgets, launch campaigns across Google Ads, Meta, LinkedIn, Amazon, and continuously improve key metrics like ROAS, CPA, and conversion rates.
Lead and mentor a team of performance marketers while maintaining strong client relationships through data-driven insights and strategic recommendations.
5+ years experience in performance marketing, preferably within a digital marketing agency.
Hands-on expertise with Google Ads, Meta Ads, LinkedIn Ads, Amazon Ads, and managing lead generation and eCommerce campaigns.
Strong knowledge of Google Tag Manager, conversion tracking, attribution methods, and analytics tools including GA4 and Meta Pixel.
Bachelor's degree in Marketing, Business, Engineering, or related field.
Experienced in managing cross-channel paid media campaigns with a strategic focus on ROI and optimization.
Capable of client-facing communication and strategic planning to align marketing efforts with business objectives.
Proven leadership experience mentoring performance marketing teams in a dynamic, multi-industry environment.