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Tier-1 pharma brand and metro posting increase competition, partially offset by niche OTC insights seniority.
High because role favors CPG/pharma client-side insights and marketing domain expertise.
Strict 7+ years CPG client-side insights requirement and domain-specific pharma marketing skills.
Own end-to-end analysis and integration of diverse internal and external data to derive actionable insights for Dr. Reddy’s OTC marketing strategy.
Drive strategic thought leadership with commercial teams by synthesizing data to uncover new business opportunities and support growth initiatives.
Manage relationships with internal data stakeholders and external research agencies to ensure quality insights and support customer/business presentations.
7+ years experience in insights role within CPG, client side.
Bachelor's degree in marketing, statistics, economics, mathematics, or related field; MBA preferred.
Location: Hyderabad (implied as position is based there).
Work Experience Required: 7+ years insights role in CPG (client side).
Experienced in integrating multiple data sources to drive marketing and business growth decisions in OTC or pharma sectors.
Demonstrated ability in strategic insights leadership influencing cross-functional commercial teams.
Background in brand/product management or marketing analytics within pharma or CPG environments, with exposure to digital marketing and data visualization tools.