Marketing Manager
PI Industries Ltd. (company site, opens in a new tab)6–10 yrsPunjabOn-siteDirect career pageEst. 8–14 LPA
Posted on 1 Sept
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Job description
Structured overview of role & requirements
About This Role
- Lead marketing activities for existing and new agri-input products in an assigned zone, working closely with field sales and head office marketing.
- Develop and implement marketing plans including market mapping for new geographies and pipeline products over 3-5 years.
- Execute field promotional support activities, product training for field staff, and coordinate with internal teams and external agencies for product launches and campaigns.
Minimum Requirements
- 6 to 10 years of experience in the agri-input industry with 2 to 3 years in field marketing initiatives.
- Education: B.Sc (Agriculture) or M.Sc (Agriculture); MBA desirable.
- Experience in agri-input or agro chemicals sector mandatory.
- Work Experience Required: 6 to 10 years in Agri input with field marketing experience.
Ideal Candidate Profile
- Experienced in developing and executing regional marketing plans with a focus on demand generation and field effectiveness.
- Skilled at coordinating between field sales teams, product managers, and external agencies to roll out marketing initiatives.
- Familiar with product training, market feedback incorporation, and managing marketing expenses within a zonal or regional framework.