Product Marketing- Lead (Content and growth hacking)
Gnani.ai (Gnani Innovations Private Limited) (company site, opens in a new tab)4–6 yrsBengaluruOn-siteDirect career pageEst. 10–18 LPA
Posted on 1 Sept
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Job description
Structured overview of role & requirements
About This Role
- Own and execute organic growth strategy across SEO, AEO, website content, social media, webinars, and thought-leadership channels to increase qualified visibility and content consumption.
- Produce and manage high-authority technical and business content in AI domains (Voice AI, Conversational AI, Agentic AI) targeting enterprise buyers, developers, and industry audiences.
- Plan and host webinars and virtual events; lead social media strategy with measurable goals like organic traffic growth, search ranking improvements, engagement, and share of voice across AI-related topics.
Minimum Requirements
- 4–6 years of experience in content marketing, SEO, growth marketing, digital marketing, or editorial roles within SaaS, AI, B2B technology, or enterprise technology.
- Strong hands-on expertise in SEO including keyword research, on-page optimisation, content strategy, and performance reporting.
- Exceptional writing and editing skills to explain complex technology simply and compellingly.
- Work Experience Required: 4-6 years explicitly mentioned
Ideal Candidate Profile
- Experienced in AI, Generative AI, Voice AI, or enterprise SaaS content marketing environments with a technical or B2B technology focus.
- Proficient in SEO, AEO, and emerging AI-driven search platforms such as ChatGPT and generative search ecosystems.
- Analytical and experimental operator with a growth mindset focused on data-driven content improvements and scaling audience growth efforts.