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Strong employer brand, metro location, broad generalist marketing remit, and multi-channel skills increase candidate competition.
Role requires B2B SaaS and field marketing experience, making cross-industry transfers moderately constrained.
Explicit 8-10+ years and enterprise SaaS/field marketing toolset make screening rigorous and experience-driven.
Lead and execute Go-to-Market strategies including multi-channel campaigns and events targeting the GCC Ecosystem.
Collaborate with partner teams, Education, account-based marketing, and Sales/SE teams to drive customer engagement and market awareness in India.
Manage project timelines, budget, vendor relationships, and track campaign performance metrics including lead flow and ROI.
8-10+ years of multi-channel B2B marketing experience within enterprise software/SaaS.
Bachelor's Degree in Marketing, Business Administration, or related field.
Experience with campaign and event execution including digital marketing and vendor management.
Work Experience Required: 8-10+ years in relevant field.
Experienced in field marketing with proven success in large-scale and short-format in-person and virtual programs, especially in Developer & Startup ecosystems.
Strong collaboration and influencing skills for cross-functional partnerships with marketing and sales teams in dynamic environments.
Metric-driven with expertise in technologies like Salesforce, Marketo, WordPress and familiarity with cloud infrastructure and data science platforms.