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Strong employer brand, generalist marketing title, and likely metro location increase applicant competition.
Role requires oncology, pathology and NGS domain experience, limiting cross-industry transferability.
Explicit 8+ years requirement plus healthcare, pathology and NGS domain expertise makes filters stringent.
Lead marketing strategy and execution for Roche’s One Oncology portfolio in India focusing on Pathology, Foundation Medicine, and Next-Generation Sequencing (NGS).
Drive brand growth, portfolio expansion, and KOL engagement to strengthen leadership in precision oncology and diagnostics.
Own multi-channel campaign management, new product launches, marketing KPIs, and customer/sales enablement across diagnostic solutions.
8+ years of experience in product marketing, technical and customer training in Oncology; experience in pathology and tissue diagnostics highly desirable.
Degree in engineering, life sciences, marketing or related field; MBA/BBA in Marketing preferred.
Domain experience in tissue diagnostics strongly preferred; familiarity with Foundation Medicine and NGS workflows highly desirable.
Work Experience Required: 8+ years in relevant oncology/diagnostics marketing roles.
Experienced marketing leader with proven success in oncology or molecular diagnostics, comfortable working with complex scientific/technical information.
Strategic thinker skilled at prioritization, change management, and driving measurable business outcomes in matrix environments.
Strong capability in building relationships with KOLs, leading cross-functional/government stakeholder collaboration, and managing marketing budgets and teams.