Customer Data Engineer
Thermo Fisher Scientific (company site, opens in a new tab)2+ yrsBengaluruOn-siteDirect career pageEst. 8–18 LPA
Posted on 29 Aug
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Job description
Structured overview of role & requirements
About This Role
- Develop and execute multi-channel marketing campaigns including digital, social, email, and events targeting B2B customers in life sciences and healthcare.
- Manage marketing automation tools, CRM systems (preferably Salesforce), and analytics platforms to optimize campaign performance and report insights.
- Coordinate with internal and external partners to ensure brand consistency and meet marketing objectives across multiple concurrent projects.
Minimum Requirements
- Bachelor's degree plus minimum 2 years B2B marketing experience preferred in life sciences or healthcare, or advanced degree with no prior experience.
- Proficiency with marketing automation platforms such as Eloqua, Workfront, Adobe Experience Manager.
- Advanced skills in data analysis and visualization tools like PowerBI and Adobe Analytics.
- Experience with CRM systems (preferably Salesforce) and digital marketing channels (email, social, search, display).
Ideal Candidate Profile
- Experience working in complex matrix organizations managing multiple concurrent marketing projects.
- Strong analytical skills combined with creative marketing abilities, capable of translating technical information into effective marketing messages.
- Comfortable working in cross-functional teams with excellent stakeholder communication and project management skills.