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Generalist mid-level digital role in metro with common title increases applicant density.
Core digital marketing skills are highly transferable across industries despite New Zealand market familiarity.
Mandatory 4+ years and broad multi-channel skills raise but do not overly constrain screening.
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Plan, execute, and optimize digital marketing campaigns to generate qualified business leads for India and New Zealand operations, including ManageMyHealth (MMH).
Manage digital presence including website updates, social media engagement, and marketing collateral development to strengthen brand visibility.
Research and implement AI-driven marketing tools to improve campaign effectiveness, automate processes, and support marketing initiatives.
Minimum 4 years of experience in digital marketing.
Work Experience Required: 4+ years.
Location Requirement: Must be able to work full-time from Tharamani, Chennai.
Experience with AI tools in marketing is expected but not explicitly stated as mandatory.
Experienced in managing multi-channel digital marketing campaigns targeting diverse markets including India and New Zealand.
Capable of integrating AI technologies into marketing workflows to enhance productivity and campaign effectiveness.
Comfortable supporting cross-functional teams and handling end-to-end digital marketing activities including lead generation and competitive analysis.