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Strong brand, generalist Area Manager role, metro location and broad requirements increase applicant competition.
Requires automotive OEM/aftermarket experience and field sales skills, limiting cross-industry transferability.
Explicit 8+ years and OEM/aftermarket expertise requirement makes shortlisting highly selective.
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Lead acquisition and development of a network of branded car workshops under Castrol Auto Service in assigned territories.
Manage customer onboarding, relationship building, and execution of channel programs including SOP training, audits, branding, and activations.
Achieve secondary sales targets, coach and guide Business Development Managers, and ensure adherence to company policies and performance reporting.
Bachelor’s degree in Engineering/Technology or related field.
Minimum 8+ years of sales and marketing experience in B2B space, preferably in automotive aftermarket or service business with OEMs like Maruti Suzuki, Tata Motors.
Ability to travel extensively up to 75%.
Experience in contract negotiation, value selling, and good understanding of auto technology and aftermarket is mandatory.
Proven experience in developing and managing multi-brand automotive aftermarket or service business channels.
Strong commercial acumen with track record in long-term contract negotiation and driving growth in competitive markets.
Demonstrated ability to lead, coach, and develop sales teams while managing customer relationships effectively.