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Tier-1 brand, generic Sales Manager title, metro location, and broad skillset increase applicant competition.
Requires automotive aftermarket and channel B2B expertise, limiting cross-industry transferability.
Explicit 8+ years requirement, B2B/channel experience, and industry-specific skills tighten screening.
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Responsible for setting up and expanding network of Castrol Auto Service (CAS) branded workshops through acquisitions in assigned territory.
Manage and nurture the workshop channel to drive growth, superior customer experience, and deployment of standardized service offer elements (e.g. SOP, audits).
Lead strategic partnerships and projects to increase consumer footfalls and business value; achieve monthly secondary sales targets across product range.
Bachelor’s degree or equivalent in Engineering/Technology preferred, 8+ years sales & marketing experience in B2B space.
Demonstrated experience in long term contract negotiation and value selling, with fair knowledge of automotive technology and aftermarket.
Ability to travel extensively (up to 75%), role is not remote and eligible for relocation within country.
Work Experience Required: 8+ years in sales & marketing B2B roles.
Experienced in managing and scaling B2B channel sales with strong commercial and contract negotiation skills.
Capable of leading a sales team and collaborating across marketing, business support, and external partners to drive channel growth.
Comfortable working in a competitive market environment, handling ambiguity with a customer-centric mindset and data-driven decision-making.