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Mid-level, generalist product marketing in metro Hyderabad with broad launch skills increases applicant competition.
Requires specific technology/SaaS/AI product launch experience, limiting cross-industry transferability.
Mandatory proven product launch experience and specific AI/SaaS background make shortlisting highly stringent.
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Lead and execute the global go-to-market strategy for a new AI product launch.
Own product positioning, messaging, launch campaigns, and cross-market coordination.
Drive social media, content, PR, digital growth and track acquisition, engagement, and campaign performance.
2–5 years of work experience in product marketing, growth, or digital marketing.
Proven personal leadership or major role in launching a technology, SaaS, AI, or digital product.
Experience marketing technology or digital products, with strong understanding of AI and emerging technology.
Location requirement: Hyderabad, full-time position.
Experienced in leading global product launches in technology or AI domains.
Demonstrates strong storytelling and brand campaign skills aligned with product marketing.
Execution-focused with ability to work cross-functionally with Product, Design, and Engineering teams.