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Mid-level, popular Brand Manager role in Pune with generalist requirements increases applicant competition.
Requires outdoor-media and real-estate launch experience, limiting transferability across industries.
Explicit 5-6 years experience plus industry-specific outdoor branding and vendor-network requirements tighten screening.
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Lead planning and execution of outdoor advertising and branding initiatives to enhance company brand visibility across projects.
Manage project branding activities including site branding and coordination with architects, designers, and agencies.
Oversee vendor and agency management, budget preparation, and campaign execution ensuring ROI and adherence to quality and timelines.
MBA in Marketing or equivalent qualification (Bachelor’s degree acceptable but MBA preferred).
5-6 years experience in branding and outdoor marketing, preferably in real estate.
Strong knowledge and experience in outdoor media planning and vendor management.
Location requirement: Pune (implied by job location); notice period not explicitly mentioned.
Experienced in residential, commercial, and township branding with understanding of Pune/PCMC outdoor advertising ecosystem.
Proven skills in negotiation, project management, and coordinating multi-channel marketing campaigns.
Ability to work cross-functionally with sales, CRM, projects, procurement, legal, and finance teams for integrated campaign delivery.