





Common mid-level marketing role with broad channel requirements increases applicant competition.
Digital marketing skills are widely transferable across industries, lowering background sensitivity.
Moderate filters due to required cross-channel expertise, analytics, and client-facing experience.
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Plan, execute, and optimize digital marketing strategies for eCommerce clients to drive traffic, customer acquisition, retention, and revenue growth.
Manage multi-channel marketing campaigns across SEO, Paid Search, Social Media Ads, Email, SMS, Affiliate, and Content Marketing, focusing on CAC, ROAS, and conversion rates.
Use analytics platforms like GA4, Google Ads, Meta Ads, Shopify Analytics, and Adobe Analytics to measure, report, and improve marketing performance and client outcomes.
Work Experience Required: Not explicitly mentioned in the JD.
Bachelor’s degree in Marketing, Communications, Business or related field.
Experience with eCommerce marketing, performance marketing, customer lifecycle marketing, and data-driven decision-making.
Familiarity with analytics and marketing automation tools such as GA4, Google Ads, Meta Ads, Shopify Analytics, Adobe Analytics, and marketing automation platforms.
Demonstrated capability to drive growth in client revenue and online sales with measurable marketing impact.
Proven ability to manage and deliver marketing initiatives within timelines and budgets while maintaining strong client satisfaction and retention.
Experience in multi-channel digital marketing including optimizing conversion rates, customer retention, repeat purchase rates, and ROAS.