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Strong Paytm brand, mid-level generalist growth role in metro with broad skill and campaign requirements.
Role demands lending/BNPL expertise and underwriting-aligned growth, limiting cross-industry transferability.
Explicit 5–10 years requirement plus lending domain experience and analytics/SQL expectations tighten filters.
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Own end-to-end customer acquisition, activation, and usage growth for the Lending EMI business.
Drive GTM strategy and proactive outreach campaigns across multiple customer and merchant segments.
Manage growth metrics including funnel conversion, cohort activation, repeat usage, and growth P&L reporting to leadership.
5–10 years of experience in Growth, Marketing, or Business roles within lending, BNPL, fintech, or consumer internet.
Bachelor's degree in Business, Engineering, Economics, or related field; MBA preferred.
Proficient in growth strategy, funnel analytics, campaign management, segmentation, and cross-functional collaboration.
Experience with credit/lending products, underwriting constraints, and proficiency in Excel/SQL/BI tools.
Experienced growth professional skilled at leading data-driven, large-scale acquisition and activation campaigns in fintech lending or BNPL.
Strong analytical orientation with ability to manage funnel analytics, cohort analysis, and marketing technology platforms.
Capable of cross-functional stakeholder management involving Product, Risk, Marketing, and Brand teams with a focus on growth aligned to portfolio quality and economics.