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Strong employer brand, common sales title, mid-level experience and broad responsibilities increase competition.
Requires pesticides/fertiliser sales and dealer-network experience, so background fit is highly industry-specific.
Explicit 5–10 years and pesticide/fertiliser industry requirement enforce strict shortlisting.
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Set and achieve monthly sales and collection targets for dealers/retailers, managing credit and recovery schemes per policy.
Identify, appoint, and manage financially sound channel partners; enforce business policies and drive sales through dealer engagement and motivation, ensuring 70% of sales from top-tier dealers.
Lead demand generation through field team (FDO) management, promotional budget utilization, farmer engagements including demonstrations and meetings, extensive field travel, and compliance enforcement using BIZOM system.
5-10 years of sales experience in Pesticides/Fertilisers industry.
Graduate degree in Agriculture or related field.
Experience in channel management and direct dealer engagement.
Work Experience Required: 5-10 years in relevant industry.
Strong operational field sales leadership with skills in team training and productivity tracking (FDO management).
Analytical ability to assess market opportunities, competitor strategies, and dealer financial health to guide regional decisions.
Experienced in rural/agri markets with capability to conduct extensive field travel and farmer-oriented activities.