Manager- Business Development(HIL Testing)
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Job Description
Structured overview of role & requirementsAbout This Role
Analyze market trends and identify new business opportunities for the system engineering portfolio.
Build strategic partnerships and expand market presence through lead nurturing, upselling, and cross-selling.
Plan and execute customer engagement programs like seminars, trainings, and workshops; collaborate with sales to create and grow named accounts.
Minimum Requirements
Minimum 10 years experience in marketing and business development of technical software products (EDA, Embedded Debug, Simulation, Validation & Verification toolchain).
Qualification: B.Tech/B.E./M.Sc./M.Tech in Electronics, Electrical, Instrumentation, Computer Engineering, or Industrial Engineering.
Willingness to travel extensively across India.
Work Experience Required: Minimum 10 years in relevant business development/marketing roles.
Ideal Candidate Profile
Proven track record in prospecting, product planning, and market knowledge for technical software products.
Experience engaging with Corporates, Institutional establishments, Defence, and Government departments.
Technical knowledge combined with strong communication skills and flexibility to proactively meet customer needs.