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Job Description
Structured overview of role & requirementsAbout This Role
Own the end-to-end management and optimization of the sales lead funnel to maximize lead conversion and revenue.
Collaborate with marketing, sales, analytics teams, and internal/external stakeholders to develop lead generation strategies, segment and qualify leads, and ensure seamless lead flow to call centers.
Use data analysis and marketing automation tools to monitor funnel performance, conduct A/B testing, generate reports and implement improvements continuously.
Minimum Requirements
Work Experience Required: Not explicitly mentioned in the JD
Location: Maharashtra, Thane, India
Experience required in sales funnel management, lead generation, and data analysis (implied from responsibilities)
Familiarity with marketing automation tools and omni-channel customer engagement platforms (implied)
Ideal Candidate Profile
Experience working in financial services or digital sales environments, preferably in roles involving lead funnel and conversion optimization.
Proven ability to coordinate cross-functionally with marketing, sales, analytics teams, and external vendors including call centers.
Skilled in using data-driven insights and automation technology to enhance lead generation and sales performance.