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Job Description
Structured overview of role & requirementsAbout This Role
Lead and define adidas India's Sports Marketing strategy across Cricket, Running, Football, Training and priority Olympic sports.
Manage the end-to-end lifecycle of sports partnerships including identification, negotiation, activation, and renewal to maximize commercial and brand impact.
Lead and develop the Sports Marketing team and collaborate cross-functionally with Brand Communications, Product, Commercial, Legal, Finance, and Global Sports Marketing teams.
Minimum Requirements
12–15 years of experience in Sports Marketing, Sponsorship, Sports Business, or Brand Marketing.
Strong network within India's sports ecosystem including federations, athlete managers, agencies, and rights holders.
Proven success in negotiating and managing high-value sports partnerships.
Work Experience Required: 12–15 years in relevant domain.
Ideal Candidate Profile
Experienced strategic leader with a strong commercial mindset and deep credibility across India's sporting ecosystem.
Demonstrated ability to build and manage high-impact partnerships with sports federations, athlete managers, and agencies at senior levels.
Proven track record in leading teams and cross-functional collaboration in a sports marketing environment.