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Tier-2 brand, Mumbai metro, and mid-level generalist CMS role creates high applicant competition.
CMS and AEM skills are moderately transferable, favoring candidates from enterprise digital teams.
Mandatory AEM and WordPress experience plus a 3-year minimum creates high shortlisting strictness.
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Manage, update, and publish website content using CMS platforms, specifically WordPress and Adobe Experience Manager (AEM).
Create and maintain web pages, landing pages, and digital content aligned with brand and business guidelines while ensuring accuracy and quality.
Support website maintenance, troubleshoot content issues, and optimize pages based on basic SEO best practices including metadata and content hierarchy.
Minimum 3 years of hands-on experience with CMS platforms, especially WordPress and Adobe Experience Manager (AEM).
Familiarity with HTML and CSS fundamentals essential for content creation and management.
Basic knowledge of SEO best practices and on-page optimization techniques.
Bachelor’s degree in Computer Science, IT, Digital Media, Marketing Technology, or related field preferred.
Experience working at the intersection of marketing and digital content management in a fast-paced environment.
Proficient in cross-functional collaboration with marketing, design, and content teams for website updates and campaign implementation.
Detail-oriented with strong ability to maintain content quality, governance, and publishing workflows across digital platforms.