





Common mid-level social media role with 1–5 years experience and generalist skill requirements.
Social media skills transfer easily across industries; content and platform expertise are broadly portable.
Explicit 1–5 years requirement and platform proficiency makes shortlisting moderately strict.
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Manage and execute social media strategies across multiple platforms including Facebook, Instagram, LinkedIn, Twitter, YouTube, and others to build brand presence.
Create and optimize ROI-driven organic and paid campaigns, monitor social media metrics, and generate performance reports with actionable insights.
Engage with social media audience by responding to messages, comments, and monitoring conversations in real-time to support online customer queries and brand engagement.
Experience: 1 to 5 years in social media marketing or related roles.
Proficiency in managing organic and paid campaigns across major social media platforms including content creation and social media tools usage.
Strong copywriting skills and proficiency in Microsoft Office suite (Excel, Word, PowerPoint).
Work Experience Required: 1 to 5 years; Notice Period: Not explicitly mentioned in the JD.
Experienced in social media strategy implementation with ability to align campaigns to brand vision and audience targeting.
Skilled in data analysis and performance measurement with capability to provide recommendations from social media metrics and trends.
Comfortable working in fast-paced, multi-tasking environments with a focus on attention to detail, consistent communication, and adapting to evolving social media landscapes.