Senior Manager-Sales planning and Strategy
Zee Entertainment Enterprises LtdMatch Score
Against your primary resumeLogin to See Your Match Score
Create a free account or log in to unlock your CV match score across:
Protocol Intelligence
Data-driven signals on your job's competitivenessLog in to see why each signal reads the way it does.
Job Description
Structured overview of role & requirementsAbout This Role
Lead revenue maximization by analyzing viewership and advertising expenditure, focusing on creating unique selling propositions for the channel.
Serve as the primary contact for genre-related data, managing databases on ratings by market/target groups/channels, and generating client pitches and media planning insights.
Provide competitive analysis and strategic input to pricing and deal negotiations to enhance yield, while identifying integration opportunities in programming.
Minimum Requirements
Experience Required: Not explicitly mentioned in the JD
Proficiency in media planning tools and data analysis including BARC, MAP, TGI.
Strong skills in MS Office, specifically Excel and PowerPoint.
Ability to handle complex data queries and create persuasive client presentations.
Ideal Candidate Profile
Analytical thinker with experience in advertising revenue growth and media sales strategy.
Comfortable owning comprehensive data management and using quantitative insights for strategic decision-making.
Experienced in client-facing roles requiring communication of data-driven pitches and sales support.