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Well-known media brand, generalist senior project role in metro market with broad event and commercial responsibilities.
Role requires media and event-specific IP, monetization, and partnerships expertise, limiting cross-industry transferability.
Requires proven multi-market events/IP experience and commercial acumen but no explicit years or certifications.
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Own end-to-end ideation, planning, execution, and monetization of event-based intellectual properties (IPs) at Zee Live.
Lead cross-functional teams managing content, logistics, partnerships, and audience engagement for high-impact live experiences across formats (live, hybrid, virtual).
Develop and execute monetization strategies including sponsorships, ticketing, digital revenue, and merchandising to drive revenue growth.
Proven experience managing scalable events/IPs across multiple Indian markets.
Strong negotiation and communication skills, with demonstrated leadership in cross-functional teams.
Business acumen focused on ROI, cost efficiency, and long-term value creation.
Work Experience Required: Proven experience in event/IP management; exact years not explicitly mentioned.
Strategic thinker with strong market and audience insight to develop differentiated IP formats that align with brand goals.
Experience working within media, advertising, or business strategy environments with a focus on brand-led content monetization.
Ability to operate effectively under pressure with a bias for execution and stakeholder management.