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Mid-level sales role, strong brand, metro location, and common title increase applicant competition.
Core sales skills transfer across FMCG, but alcohol-industry knowledge increases domain-specific fit requirements.
Mandatory five years' experience and industry-specific alcohol or related sector knowledge narrow the candidate pool.
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Lead commercial operations and growth for Brown-Forman brands in North Bengal, focusing on On Premise accounts.
Drive business development through brand availability, competitor tracking, marketing support, and promotional event execution.
Manage extensive travel within assigned territory to engage key customers and internal/external stakeholders for activations.
Minimum 5 years of relevant experience.
Knowledge of sales, marketing, distribution fundamentals.
Familiarity with the alcohol industry or related industries in the assigned territory.
Not explicitly mentioned: notice period or specific degree requirements.
Demonstrates strong commercial acumen with ability to negotiate and analyze market opportunities.
Exhibits business development mindset with focus on opportunity identification and problem solving.
Capable of building lasting customer relationships and executing promotional strategies effectively.