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Generalist marketing role in metro location with unspecified experience and broad skill requirements.
Social media, content, and community skills are broadly transferable across industries.
No explicit years, certifications, or mandatory niche skills, indicating flexible shortlisting.
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Manage day-to-day content scheduling, publishing, and moderation across ELT social media and community platforms.
Support content marketing strategies and execute social and community components of integrated marketing campaigns.
Monitor and analyze social media and community engagement metrics to optimize performance and contribute to demand generation.
Demonstrable experience in social media marketing including advertising and analytics.
Strong writing, editing, and copyediting skills in English.
Proficiency in Microsoft Office (Word, Excel, PowerPoint).
Work Experience Required: Not explicitly mentioned in the JD.
Experienced in managing digital communities and social media channels focused on engagement and content marketing.
Familiar with social media management tools like Sprinklr or Hootsuite and creative platforms such as Canva.
Capable of coordinating integrated campaigns and using data insights to drive audience engagement and brand presence.