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Tier-1 brand, metro location, popular mid-level sales title with broad responsibilities increases candidate competition.
Sales and distributor management skills are transferable but impulse-category FMCG experience raises domain specificity.
MBA requirement plus team leadership and distributor-management expectations make screening moderately strict.
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Drive revenue growth and distribution expansion in general trade for ice cream products within assigned area.
Manage and lead a direct team of 5-7 sales officers and oversee 40+ indirect sales executives, including distributor partnerships and capital investment negotiations.
Ensure execution excellence in availability, visibility, forecasting, and inventory management; lead monthly operating cycles and manage trade spend compliance.
MBA/PGDM in Sales/Marketing/Operations mandatory.
Proficiency in Excel and data comprehension skills required due to numbers-centric responsibilities.
Experience working in Impulse category or highly operational sales roles is a significant advantage.
Work Experience Required: Not explicitly mentioned in the JD.
Entrepreneurial, independent sales leader capable of strategic market development and operational execution.
Strong leadership skills with ability to coach teams and negotiate effectively with distributors and customers.
Target-driven with competitive selling skills and ability to work closely in field environments.