





Common generalist digital marketing role in a metro location increases candidate competition.
Core digital marketing skills transfer easily across industries, so background fit sensitivity is low.
Explicit 1–2 year requirement plus core skills (SEO, Google Ads, analytics) creates moderate filtering.
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Manage and execute social media marketing campaigns across platforms like LinkedIn, Instagram, Facebook, and X, ensuring consistent brand presence and engagement reporting.
Support planning, execution, and optimization of Google Ads paid campaigns to generate leads and meet business objectives, including keyword research and performance monitoring.
Assist in SEO strategy implementation, including on-page optimization and collaboration with content and web teams to improve organic search visibility, and analyze marketing analytics for reporting and improvement.
1 to 2 years of relevant Digital Marketing experience; experience in B2B, IT, SaaS preferred but not strictly mandatory.
Good knowledge of Social Media Marketing and Management; basic working knowledge of Google Ads; understanding of SEO fundamentals including on-page optimization and keyword research.
Familiarity with Google Analytics and Google Search Console preferred.
Bachelor's degree in Marketing, Business, Communications, or related field preferred; Google Ads certification is an advantage but not mandatory.
A proactive digital marketer with hands-on experience in social media and paid digital campaigns, comfortable coordinating cross-functional teams.
Data-minded professional capable of analyzing digital marketing metrics and translating insights into actionable improvements.
Experience or interest in technology or IT service domains, acquainted with evolving digital marketing tools and trends, with ability to manage multiple priorities.