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Mid-level, metro role with common digital marketing title and multiple in-demand analytics skills.
Core analytics skills transfer across industries, but Sitecore CMS experience narrows fit somewhat.
Explicit 5-7 years requirement and mandatory GA4 and Sitecore skills increase filtering strictness.
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Lead analytics for health division digital marketing using tools like Google Analytics 4, Google Data Studio, PowerBI, and Fabric to analyze and report on web performance and engagement.
Develop dashboards and reports tracking KPIs, conduct A/B testing analysis and conversion rate optimization to improve digital marketing performance.
Manage website content and A/B testing using Sitecore CMS and provide strategic digital marketing consultation to Asian and global teams.
5-7 years of relevant experience in digital marketing and analytics.
Bachelor's Degree (BS/BA) required.
Proficiency in Google Analytics 4 (GA4), Google Data Studio, and hands-on experience with Sitecore CMS or similar.
Experience with A/B testing, conversion rate optimization, and strategic consulting in digital marketing.
Experienced in digital marketing analytics with strong technical skills in reporting/visualization tools and CMS management.
Capable of acting as a digital marketing analytics leader and strategic consultant for global and regional teams.
Comfortable working in a fast-paced, global environment with cross-functional collaboration and ownership of data-driven marketing insights.