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Tier-1 brand and Bangalore metro increase competition; programmatic specialization partially reduces density.
Specialist programmatic trading and DSP expertise limits cross-industry transferability.
Explicit 8–10 years plus 3–5+ years DSP experience and specialist programmatic skills required.
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Own end-to-end programmatic media campaign lifecycle across multiple categories, ensuring pacing, KPI achievement, and revenue growth targets.
Lead trading and optimization across DSPs, SSPs, and Exchanges, driving measurable ROI and incremental sales for critical client accounts.
Act as SME for programmatic trading, provide strategic recommendations, lead process rigor and knowledge-sharing, while collaborating globally across teams.
8–10 years experience in digital/programmatic marketing with 3–5+ years hands-on DSP campaign management and optimization.
Bachelor’s degree or higher in Marketing, Economics, Data/Technical field, or related discipline; MBA preferred.
Proven expertise in Trading Desks, DSPs, SSPs, or Exchanges, managing large-scale campaigns and budgets.
Flexibility to work US CST daytime hours during specific business periods.
Experienced leader with strong analytical and consultative skills in programmatic media in enterprise-level or agency contexts.
Technically fluent in major DSP platforms (DV360, The Trade Desk, Amazon Ads, Meta Ads Manager, Google Ads) and skilled in advanced media analytics and optimization.
Proactive collaborator with ability to drive cross-functional projects and influence category-level media strategies and product development.