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Tier-1 brand, metro locations, generalist product-marketing title and broad skillset increase applicant competition.
Core product-marketing skills transferable, but healthcare domain knowledge increases industry specificity.
Explicit 8+ years requirement and mandatory GTM and domain experience tighten selection criteria.
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Drive commercial strategy and define go-to-market frameworks for portfolio marketing across businesses and markets.
Lead omni-channel campaign development, measure ROI, and drive funnel velocity to generate new business opportunities.
Support sales enablement with product expertise, develop training and customer engagement materials, and optimize marketing performance using data.
8+ years experience with a Bachelor's degree or 5+ years with a Master's in Product Marketing, Product Management, or related field.
Proven experience in end-to-end Go-to-Market strategy and execution.
Experience with integrated campaigns including clear ROI measurement and omni-channel engagement strategies.
This is an office-based role requiring presence at company facilities at least 3 days a week in India.
Experienced in navigating complex matrixed organizations with strong collaboration and influence skills.
Demonstrated ability to align portfolio positioning with market opportunity using market and competitive intelligence.
Skilled in driving data-driven marketing decisions and measurable commercial outcomes through structured campaign and sales enablement execution.