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Mid-level popular digital marketing role with generalist responsibilities but specialized Salesforce skills, making competition moderate.
Salesforce Marketing Cloud, CRM and ad-platform expertise transfer across industries, yielding moderate background sensitivity.
Explicit 3-5 years plus mandatory Salesforce, Marketing Cloud, CRM and ad-platform skills create strict candidate filters.
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Own the management and optimisation of Salesforce CRM including lead assignment, data hygiene, automation, and reporting to ensure efficient lead management and follow-up visibility.
Manage multiple digital marketing platforms including website chatbot, Salesforce Marketing Cloud email campaigns, Google Business Profiles, Pinterest, Meta advertising, and online reputation to maintain brand presence and customer engagement.
Monitor and protect brand reputation through active online reputation management and brand protection initiatives, ensuring issues are tracked, reported, and resolved timely.
3-5 years of experience in digital marketing with strong hands-on knowledge of Salesforce CRM and Marketing Cloud.
Bachelor's degree in Marketing, Digital Marketing, Business Administration, or a related field.
Experience managing key digital platforms such as Google Business Profile, Meta Ads Manager, social media (Pinterest), and chatbot management.
Work Experience Required: 3-5 Years
Experienced in CRM process optimization with a focus on lead management and marketing automation within digital marketing environments.
Skilled in multi-platform digital campaign execution, data analysis, and performance reporting across Salesforce, social media, and online reputation platforms.
Familiarity with brand protection practices and capable of coordinating cross-functional teams to resolve digital brand security issues.