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Metro location and generalist copywriter role increase applicant density, though seniority narrows the pool.
Skills are transferable broadly but B2B SaaS and fintech preferences increase domain-specific fit requirements.
Explicit 7+ years, degree preference, and required portfolio increase candidate filtering strictness.
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Own the creation and maintenance of Vouchagram’s brand voice across multiple platforms including digital channels, campaigns, and product communications.
Translate product features and use cases into compelling, benefit-driven content that enhances B2B engagement.
Collaborate with cross-functional teams (marketing, product, design, sales) and mentor junior writers to ensure content quality and consistency.
Minimum 7 years of hands-on copywriting experience, preferably in B2B, SaaS, or technology sectors.
Graduate or Postgraduate degree in English (Hons), Journalism, Mass Communication, or related field.
Strong portfolio demonstrating brand, marketing, and long-form content capabilities.
Work Experience Required: 7+ years; Notice period: Not explicitly mentioned in the JD.
Experienced storyteller comfortable working with digital-first, product-led brands focused on B2B communication.
Able to deliver diverse content formats beyond SEO, including brand, PR, social media, and campaign copy.
Creative mindset with experience across industries such as e-commerce, fashion, FMCG, or similar sectors.