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Strong employer brand, generalist data title, mid-level experience, and broad skill requirements increase competition.
BI, SQL, and analytics skills transfer easily across industries, lowering background sensitivity.
Explicit 3+ years, mandatory BI tools and solid SQL create moderately strict shortlisting filters.
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Support marketing analytics by analyzing campaign performance, customer behavior, and business metrics to produce actionable insights.
Build and maintain automated dashboards and reports using Power BI, Tableau, or similar tools to improve reporting processes and decision making.
Partner with business and technology teams to deliver scalable analytics solutions, including forecasting and performance tracking using statistical methods.
Bachelor's degree in Engineering, Statistics, Computer Science, Information Systems, Business Analytics, or related field.
3+ years of experience in data analytics, business analytics, marketing analytics, or reporting.
Proven skills with Power BI, Tableau, or similar visualization/reporting tools and solid SQL skills handling large datasets.
Good understanding of KPIs, campaign measurement, trend analysis, and forecasting concepts.
Experienced in marketing or customer/member analytics within healthcare or digital domains preferred.
Strong ability to translate complex data insights into clear communication for technical and non-technical stakeholders.
Skillful in independently managing analytics projects, automating reporting, and improving data quality using modern data platforms and tools like Azure, Databricks, or Python preferred.