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Strong RELX brand, generalist Marketing Manager title, metro Gurgaon location, and broad marketing scope increase competition.
Event and association relationship requirements bias fit toward exhibitions, though core marketing skills remain transferable.
Explicit 8–10 years requirement plus domain and events experience indicates high shortlisting strictness.
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Drive growth and market penetration for assigned shows by establishing market size, identifying growth opportunities, and creating audience expansion strategies.
Manage relationships with external stakeholders including associations, analysts, influencers, media, and industry bodies; act as onsite lead at shows and external industry events.
Collaborate with sales team on enablement and ABM plans, support budget planning, and contribute to event brand and PR strategy development.
8-10 years of marketing experience, preferably in exhibitions or related industries.
Experience in market analysis, campaign management, strategic planning, and audience growth strategies.
Proven ability in relationship management with external stakeholders and sales alignment including account-based marketing.
Work Experience Required: 8-10 years; other specific degree or location requirements: Not explicitly mentioned in the JD.
Experienced marketer with strong strategic capabilities in market sizing, growth identification, and campaign execution in event or exhibition sectors.
Skilled in stakeholder relationship management and coordinating cross-functional collaboration with sales and content teams.
Able to lead brand representation and operational activities onsite and at external events, driving measurable growth outcomes.