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Metro location and mid-level marketing manager title increase applicant density, while niche affiliate focus moderates it.
Affiliate marketing skills are transferable across consumer digital businesses but have moderate BFSI-specific nuances.
Moderate filters for affiliate channel experience, analytics and AppsFlyer knowledge create medium shortlisting strictness.
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Own and scale the affiliate marketing channel end-to-end to drive revenue growth and high-quality account openings for Mashreq NEO.
Manage and mentor the affiliate marketing team to enhance performance and collaboration.
Lead performance monitoring, campaign optimization, and ensure accurate tracking using AppsFlyer and other analytics tools.
Experience managing affiliate marketing channels and partnerships in digital or financial services.
Proficiency with tracking and analytics tools, specifically AppsFlyer or similar platforms.
Work Experience Required: Not explicitly mentioned in the JD.
Location Requirement: UAE (Not explicitly mentioned but role is for Mashreq NEO in UAE).
Strategic operator comfortable managing end-to-end affiliate marketing and data-driven campaign optimization.
Experienced in leading teams and handling high-impact affiliate partnerships to sustainably grow revenue.
Strong analytical skills with hands-on experience in attribution and performance tracking technologies such as AppsFlyer.