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Metro Bangalore and a mid-level generalist analytics-marketing role increase candidate competition.
Marketing analytics skills transfer across industries, though higher-education and regulatory experience raise specificity.
Explicit 5–15 years requirement plus analytics and measurement skills indicates medium strictness.
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Provide analytics, insights, and performance measurement to support marketing, product, and student recruitment outcomes for UNSW Bengaluru.
Implement and localize measurement frameworks, dashboards, and experimentation approaches aligned with UNSW Sydney’s governance and data platforms.
Deliver ongoing analysis and reporting on marketing, digital, product, and student recruitment performance to optimize campaign effectiveness and ROI.
Relevant tertiary qualification with substantial experience in data analytics, marketing analytics, or related field, or equivalent competence.
Experience analyzing complex data sets and applying analytical methods to commercial and marketing problems.
Experience developing dashboards, reports, and performance measurement frameworks.
Work Experience Required: 5 - 15 years as explicitly mentioned in the job snapshot.
Demonstrated ability to translate complex analytics into actionable insights for diverse stakeholders in fast-paced, complex environments.
Experience working collaboratively across local and global teams within structured governance frameworks and regulated environments.
Familiarity with marketing analytics tools such as Power BI, Adobe Analytics, and working knowledge of SQL, Python, or CRM platforms is a plus.