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Global-brand, metro-based, generalist marketing role with broad requirements increases candidate competition.
Requires clinical, surgical, and medical-device experience limiting cross-industry fit.
Mandatory 10+ years, clinical device and launch experience make hiring filters strict.
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Lead and execute regional marketing strategy for India and South Asia, driving market assessment, segmentation, positioning, and product launches.
Own regional product lifecycle management including demand planning, pricing, and commercial marketing plans in partnership with sales.
Develop and implement customer-facing educational events and promotional activities aligned with compliance and regulatory standards.
Minimum 10 years experience in strategic marketing, product marketing, or clinical marketing with knowledge of general surgery (e.g. hernia repair).
Proven experience in new product introduction and launch in India and ASEAN markets.
Bachelor’s degree in clinical, marketing, or related discipline.
Willingness to travel up to 50% overnight.
Experienced in partnering with sales and business teams to drive profitable growth in India and South Asia markets under ambiguous conditions.
Strong track record of building relationships with clinical customers and executing face-to-face and virtual customer events.
Proven capability in market assessment and translating insights into strategic marketing execution with critical thinking and problem-solving skills.