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Strong employer brand, common sales title, broad CPG requirements and metro location increase applicant competition.
Requires rural CPG distribution expertise, reducing cross-industry transferability.
Mandatory 6+ years and specific rural distribution experience make shortlisting highly selective.
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Drive secondary sales in rural markets to meet defined targets through effective execution of sales plans.
Develop and maintain strong relationships with retailers, sub-distributors, and super stockists to expand distribution and in-store presence.
Provide guidance and support to off-role sales teams to deepen market penetration and manage performance reporting and competitor intelligence gathering.
Minimum 6 years frontline sales experience in the consumer industry with a focus on rural sales distribution management.
Graduate degree required; MBA preferred but not mandatory.
Experience managing distributor networks and trade partners within a specified geography.
Location requirement: Gandhinagar (implied by job title but not explicitly stated).
Experienced in rural market sales with strong channel partner management capabilities.
Capable of independently executing sales and distribution strategies with a focus on achieving sales targets in specified territories.
Skilled in managing multiple stakeholders including distributors and retail customers to build business and ensure sales growth.