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Tier-1 brand, metro role, generalist marketing program position with broad skill requirements yields high competition.
Requires marketing and retail banking experience, making cross-industry transfers difficult.
Explicit 6–10 years requirement plus financial-services domain experience and compliance sensitivity increases strictness.
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Own end-to-end execution and quality assurance of marketing campaigns to meet business goals, including test strategy implementation and auditing.
Collaborate with internal teams and business partners to drive customer acquisition growth and engagement through campaign execution.
Manage monthly budget reconciliation, marketing invoice processing, and internal legal/creative approval workflows for marketing initiatives.
6-10 years of experience in marketing within the retail banking or financial services industry.
Bachelor’s degree required; Master’s degree preferred.
Advanced project management skills with the ability to manage multiple tasks under tight deadlines.
Not explicitly mentioned in the JD: notice period, specific technical skills, onsite requirements.
Experienced in marketing program management with strong organizational and problem-solving abilities.
Comfortable making data-driven decisions and managing cross-functional stakeholder relationships.
Proven ability to assess risks and ensure compliance with legal, regulatory and firm policies in marketing contexts.