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Metro location, generalist copywriter title, mid-level experience, and known agency brand increase applicant competition.
Copywriting skills transfer across industries, but beauty-brand knowledge and journalism/corporate background add moderate specificity.
Explicit 2+ years plus beauty-industry experience and CMS/social skills create moderate filtering.
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Create and conceptualize innovative digital content primarily for beauty brands, ensuring engagement and consistency with brand tone of voice.
Collaborate directly with clients and internal teams from briefing through execution to deliver high-quality and insightful storytelling and campaigns.
Utilize data and insights to inform content strategies and maintain strong awareness of trending topics to identify content opportunities.
Minimum 2 years of strong experience writing for digital platforms.
Background in corporate or journalism environment.
Experience with social media publishing and content management systems.
Experience writing for beauty brands and comfort with client-facing communication.
Demonstrates expertise in digital storytelling and content adaptation across multiple mediums, with a flair for words and conceptual thinking.
Experienced in collaborating within creative teams and confident presenting concepts to clients.
Curious and adaptable regarding AI and new technologies with ability to learn and apply AI tool benefits.