Back
Metro mid-level Brand Lead with broad digital and content responsibilities attracts many qualified applicants.
FMCG and beauty experience is preferred, reducing transferability somewhat though core content skills remain transferable.
Explicit 6-year minimum and required team-management create moderate shortlisting rigidity.
Login to See Your Match Score
Create a free account or log in to unlock your CV match score across:
Own editorial and content strategy for a leading beauty brand, driving innovative and effective digital media campaigns.
Lead and manage a regional social content team, overseeing content creation, influencer activation, event integration, and go-to-market plans for various digital channels.
Set and monitor KPIs, approve content plans and assets, and collaborate with cross-functional stakeholders and agencies to align strategy and maximize engagement.
Minimum 6 years in content management and strategy with strong digital experience in top-tier agencies.
Prior team leadership experience managing at least 4 direct reports.
Experience with content planning, influencer collaboration, and executing campaigns across social and digital platforms.
Work Experience Required: Minimum 6 years; Location: Mumbai, India.
Experienced content leader with prior work on major FMCG clients, preferably with beauty or cosmetics brands.
Strategic thinker able to balance creative vision with detail orientation and stakeholder influence.
Comfortable leading and mentoring creative teams with a proactive approach to adopting new technologies, including AI tools.