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Tier-1 brand, metro location, and mid-level consultant title increase candidate competition.
Role requires specialized Marketo certification and marketing automation experience, limiting cross-industry transferability.
Mandatory Marketo Expert certification and 6+ years' experience enforce strict filtering.
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Manage end-to-end setup, deployment, monitoring, and reporting of Marketo programs and multi-channel marketing campaigns.
Develop, implement, and maintain marketing database processes and demand generation campaigns within the Marketo platform.
Communicate with clients to manage expectations and modify CRM and Marketo solutions, ensuring alignment with digital marketing goals.
6+ years of experience in marketing automation solutions with focus on Adobe Marketo.
Marketo Expert Certification is mandatory.
Proficient in program development and management within marketing automation tools; Salesforce experience is a plus.
Base location: Mumbai; occasional client travel; Hybrid work model.
Experienced in managing complex B2B/B2C campaign operations using Adobe Marketo in fast-paced environments.
Skilled in client communication and cross-functional collaboration across digital, web development, creative, and strategy teams.
Strong strategic understanding of digital marketing goals and ability to translate them into effective Marketo-based solutions.