





Strong employer brand, mid-level generalist web marketing role attracts many qualified candidates.
Web and digital marketing skills are broadly transferable across industries, lowering background sensitivity.
Explicit 5+ years and website management skills create moderate candidate filtering.
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Lead strategy and execution for B2B, B2C, and custom client web marketing including web properties planning and development.
Define audience-specific best practices, governance, and performance standards; ensure microsites launch on time and meet client specifications.
Monitor web performance metrics and provide insights to improve engagement; drive innovation in content creation using AI and automation.
Graduate degree required.
5+ years of experience in web and digital marketing.
Familiarity with website management, deployment, and digital content best practices.
Solid organizational skills with attention to detail and multi-priority management.
Experienced in managing end-to-end digital marketing web strategies across B2B and B2C audiences.
Skilled at collaborating cross-functionally with web, marketing, product, and analytics teams to drive key behaviors through content.
Comfortable integrating AI and automation tools into content creation for personalization and efficiency.