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High competition from Tier-1 brand, common territory-sales title, and mid-level experience requirements.
High because rural FMCG distribution skills are industry- and channel-specific and less transferable.
High due to explicit 2+ years requirement and mandatory rural distribution experience.
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Drive secondary sales and execute sales plans in rural markets to meet defined targets.
Develop and maintain relationships with key customers including sub-distributors, USRs, and super stockists.
Manage distributor sales teams through guidance, training, and monitoring to expand market penetration and ensure service levels.
Any graduate degree required; MBA preferred.
Minimum 2+ years of frontline sales experience in the consumer industry.
Experience in rural sales distribution management is mandatory.
Work Experience Required: 2+ years in frontline rural sales distribution management.
Experienced in managing rural sales channels and distributor networks effectively.
Proven track record in achieving sales targets within the consumer goods sector.
Demonstrates ability to translate business strategy into actionable trade and sales plans.