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Metro location and strong employer brand balanced by niche Salesforce Marketing Cloud specialization.
High: role requires Salesforce Marketing Cloud expertise and manufacturing domain knowledge, limiting cross-industry transferability.
High: mandatory 7+ years, Salesforce Marketing Cloud certifications, and specific technical skills required.
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Lead design, development, configuration, and deployment of Caterpillar’s Digital Marketing projects on Salesforce Marketing Cloud.
Architect and manage multi-channel marketing capabilities ensuring platform health, high availability, resilience, and speed at scale.
Mentor software engineers and guide the team in maintaining high-quality coding standards and documentation while ensuring timely campaign execution.
7+ years professional experience as Salesforce Marketing Cloud Developer with multiple Salesforce Marketing Cloud certifications.
Experience in campaign creation, execution, and marketing cloud administration including Ampscript, SQL, Cloud pages, and automation scripts.
Proven skills in multi-channel journeys using Journey Builder, Email Studio, Mobile Studio, and familiarity with relational databases.
Work Experience Required: 7+ years Salesforce Marketing Cloud development. Other requirements like education or notice period: Not explicitly mentioned in the JD.
Experienced in digital marketing programs within manufacturing or automotive industries to match Caterpillar’s domain.
Proven ability to independently architect and deliver enterprise-level scalable marketing cloud solutions.
Strong leadership and stakeholder management skills evidenced by mentoring roles and guiding team practices.