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Strong employer brand, mid-level generalist title, and 6–10 years requirement make this highly competitive.
Role requires fintech and B2B SaaS domain knowledge, reducing cross-industry transferability.
Explicit 6+ years requirement and mandatory fintech/B2B SaaS experience create strict shortlisting filters.
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Own and evolve core website messaging for Payoneer's multi-product platform serving SMBs, enterprises, marketplaces, and global workforces.
Define and tailor product positioning and messaging across various ICPs and regions in collaboration with Product Marketing and senior stakeholders.
Lead conversion-focused copywriting for website, product launches, campaigns, and support cross-functional teams to ensure clarity and brand consistency.
6 to 10+ years experience in B2B SaaS, fintech, payments, enterprise platforms, or related global infrastructure products.
Proven experience writing for complex workflows in B2B SaaS or fintech products with strong SaaS/fintech buying journey understanding.
Ability to write both conversion-focused and long-form explanatory content with clarity and structured skills.
Experience collaborating closely with designers, product marketers, and senior stakeholders.
Experienced senior copywriter comfortable making strategic messaging tradeoffs and excelling at clarity within complex fintech and payments contexts.
Skilled at shaping high-impact, trust-building website narratives with a deep understanding of buyer psychology across SMBs, enterprises, and finance leaders.
Collaborative operator who partners cross-functionally with marketing, design, analytics, sales, and legal to produce consistent, conversion-optimized messaging.