





Mid-level generalist data role, metro location, and broad BI/marketing skillset increase applicant competition.
Requires marketing analytics experience but relies on transferable BI and SQL skills, so medium sensitivity across industries.
Explicit 4+ years plus mandatory Power BI and SQL and marketing analytics creates strict shortlisting filters.
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Develop and maintain custom, actionable reports and dashboards using Power BI, Excel, and Google Sheets to measure client marketing performance.
Automate reporting processes by leveraging SQL, Power BI, and spreadsheet tools to reduce manual effort and errors.
Work closely with Paid Media and SEO teams to interpret marketing data from platforms like Google Analytics, Google Ads, Facebook Ads and optimize client services.
Bachelor’s degree in mathematics, statistics, MIS, analytics, data science, business intelligence, or related field.
4+ years of experience with Power BI (preferred) or similar BI tools and 4+ years of SQL experience.
3+ years of experience in marketing-related analytics focusing on PPC, SEM, and SEO.
Advanced Excel skills including formulas, pivot tables, and macros; proficiency in Google Analytics.
Experienced in handling complex marketing analytics projects involving PPC, SEM, and SEO data across multiple platforms.
Capable of independently managing projects and tasks with an ability to anticipate challenges and propose solutions.
Strong technical aptitude with hands-on expertise in BI tools, SQL, and data automation to streamline reporting processes.