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Strong Vanguard brand, mid-level data analyst role, metro location, and broad skills drive high competition.
Marketing-analytics focus (CRM, Adobe) creates moderate industry bias despite transferable SQL/Python skills.
Explicit 5-year minimum and mandatory SQL, Python, BI, and marketing analytics skills increase strictness.
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Lead end-to-end marketing analytics projects by structuring complex business requirements and delivering data-driven insights.
Develop and maintain automated dashboards and reporting solutions integrating data from multiple sources including CRM, advertising platforms, and analytics tools.
Perform advanced statistical analyses and predictive modeling to optimize marketing strategies and support business planning.
Minimum 5 years of relevant work experience, including at least 3 years in advanced data analysis, statistical modeling, or business intelligence.
Bachelor’s degree in Computer Science, IT, Statistics, or Mathematics (B.E./B.Tech or equivalent).
Proficiency in SQL, Python, and data visualization tools such as Power BI, Tableau, or Looker.
Location requirement: Hyderabad, Telangana (role based in Vanguard’s India office).
Experienced in marketing and digital analytics with strong capabilities in A/B testing, campaign effectiveness measurement, and customer behavior analysis.
Skilled at automating reporting workflows and developing predictive models to support strategic marketing decisions.
Able to collaborate effectively with data engineers, IT, and business stakeholders to enhance data architecture and analytical methodologies.