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Metro location and known employer but senior, specialized change-management role yields moderate competition.
Strong MarTech and marketing operations focus limits cross-industry transferability, raising sensitivity.
Explicit seniority and mandated marketing/MarTech change-management experience make shortlisting highly strict.
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Develop and deliver comprehensive change management strategies for global marketing transformation initiatives including process, technology, and capability uplift.
Lead stakeholder management and governance by partnering with global, regional, and local marketing leaders to ensure alignment and unified change approach, establishing governance forums and cross-functional relationships.
Drive communication, training, adoption, and measurement of change initiatives across marketing teams to ensure consistent adoption and continuous improvement of global processes in India and other hubs.
10-14 years total experience with at least 5+ years in Change Management within Marketing, Digital, MarTech, or Transformation environments.
Experience working in global matrix organisations or GCCs.
Strong understanding of marketing operations, marketing technology, and campaign processes; proven experience driving adoption of enterprise tools like Workfront, Salesforce, Marketo, Adobe, DAMs, AI/automation platforms.
On-site work location: Gurugram, India.
Experienced in executing change initiatives in global marketing environments with ability to manage complex stakeholder ecosystems and drive governance.
Strategic thinker who can also manage hands-on execution, with strong project management and data-driven decision-making skills.
Proficient in simplifying complexity and delivering clarity via exceptional communication, storytelling, and facilitation skills across cross-functional teams.