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Strong employer brand, Bengaluru metro location, and a broad customer-engagement role increase candidate competition.
Skills like engagement, content, and enablement are highly transferable across industries.
Explicit 7+ years requirement and specific customer engagement and enablement experience make shortlisting stringent.
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Lead and own end-to-end customer engagement and enablement strategies for new program launches in India, focusing on measurable behavior change and adoption growth.
Develop targeted, multi-format content and deliver enablement interventions to build customer self-sufficiency across multiple channels and audience segments.
Manage stakeholder relationships, internal communication platforms, and measure engagement effectiveness using data to inform ongoing strategy adjustments.
7+ years of experience in customer engagement, enablement, product marketing, or program communications at enterprise scale.
Bachelor's degree in communications, marketing, business, or related field.
Proficiency with content management, email distribution, collaboration, and project management tools; experience creating video content and virtual/live event experiences.
Location requirement: On-site in Bengaluru, Karnataka, India.
Experienced leader capable of operating autonomously in a fast-paced, matrixed environment managing complex stakeholder relationships.
Strong data-driven approach to strategy, using customer insights and feedback to inform engagement and measure outcomes.
Prior experience launching programs in India or APAC markets and familiarity with change management methodologies preferred but not mandatory.