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Mid-level, generalist B2B digital marketing role in metro Ahmedabad, moderate applicant competition.
Requires mandatory IT/services sector experience, limiting transferability across industries.
Explicit 4–8 years plus mandatory sector and tool experience increases filtering strictness.
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Develop and execute digital marketing strategies to drive business growth, lead generation, and brand awareness for IT services and professional service offerings.
Manage social media presence across LinkedIn, Instagram, Facebook, YouTube, and X, including creating marketing creatives using Canva and employer branding campaigns.
Lead email marketing campaigns using Zoho Campaigns/Zoho Marketing Automation, track performance metrics, and collaborate with sales, recruitment, and business development teams.
4–8 years of digital marketing experience.
Experience in IT Services, Outsourcing, BPO, KPO, Staffing, Consulting, Accounting, or Professional Services sectors.
Hands-on experience with Canva and Zoho Campaigns or Zoho Marketing Automation for email marketing.
Location: Ahmedabad, Gujarat; Work is onsite; Shift timing: 1:30 PM – 10:30 PM.
Experienced in B2B service-based digital marketing with focus on lead generation and brand building within IT/professional services domain.
Proficient in managing multi-channel digital campaigns and coordinating with cross-functional teams like sales and recruitment.
Comfortable handling multiple simultaneous marketing initiatives and using analytics tools (Google Analytics, Zoho Analytics) to optimize campaign performance.